Birks Group Inc., incorporated on December 26, 1998, designs, develops, makes and retails jewelry, timepieces and gifts. The Company operates through two segments: Retail and Other. The Company's Retail segment consists of all its retail operations in the United States and Canada on a combined basis. As of March 26, 2016, the Retail segment operated 27 stores across Canada under the Birks brand, 17 stores in the Southeastern United States under the Mayors brand, a store under the Rolex brand name in Orlando, as well as two retail locations in Calgary and Vancouver under the Brinkhaus brand. The Company's Other segment consists primarily of its e-commerce business, gold exchange business, which purchases gold and other precious metals from clients and refines the metals purchased, and wholesale business.
The Company's merchandise includes designer jewelry, diamond, gemstone and precious metal jewelry. The Company's Canadian stores, operating under the Birks and Brinkhaus brands, carry a range of brand name timepieces, including its watch line, as well as timepieces made by Alpina, Baume & Mercier, Breitling, Bvlgari, Cartier, Frederique Constant, Gucci, Montblanc, Panerai, Rolex, Tag Heuer, Tudor and Van Cleef & Arpels. The Company is focused on its own jewelry offerings but also include designer jewelry made by Bvlgari, Damiani, DiModolo, Gucci, Kwiat, Marco Bicego, Messika, Roberto Coin, and Van Cleef & Arpels. Its Brinkhaus retail locations also offer Cartier, IWC, Panerai, Patek Philippe and Rolex timepieces. The Company also offers a range of giftware, including writing instruments made by Montblanc.
The Company's stores in the United States, operating under the Mayors brand, carry a range of brand name timepieces, including Baume & Mercier, Breitling, Bvlgari, Cartier, Chanel, Corum, Dior, Frederique Constant, Jaeger Le Coultre, IWC, Montblanc, Patek Philippe, Panerai, Rolex, Tag Heuer, Tudor and Zenith. Designer jewelry offerings in its stores operating under the Mayors brand include jewelry made by Aaron Basha, Damiani, DiModolo, Kwiat, Messika, Mikimoto, Pasquale Bruni, Roberto Coin, and writing instruments made by Montblanc. In addition, stores operating under the Mayors brand carry Birks brand jewelry products in their markets. Its Rolex store offers Rolex brand timepieces.
1240 du Square-Phillips St
The company trades on AMEX exchange. The company headquarter is located in Canada. The company was established in the 1879.| Ticker | BGI |
| Long Name | Birks Group Inc. |
| Short Name | Birks |