JAKKS Pacific, Inc., incorporated on January 5, 1995, is a multi-line, multi-brand toy company. The Company designs, produces, markets and distributes toys and related products, pet toys, consumables and related products, electronics and related products, kids indoor and outdoor furniture, and other consumer products. The Company operates through two business segments: traditional toys and electronics, and role play, novelty and seasonal toys.
Traditional Toys and Electronics
The Company's traditional toys and electronics segment includes action figures, vehicles, playsets, plush products, dolls, accessories, electronic products, construction toys, infant and pre-school toys, foot to floor ride-on vehicles, wagons and pet products and related products. Its action figures and accessories include licensed characters, principally based on Batman, Star Wars, and Nintendo franchises. Its toy vehicles include Max Tow, Road Champs, Fly Wheels and MXS toy vehicles and accessories. The Company's electronics products include Spy Net spy products, Plug It In and Play TV games video games based on popular brands, and Dolls and accessories include small dolls, large dolls, fashion dolls and baby dolls based on licenses, including Disney Frozen, Disney Princess, Disney Fairies, infant and pre-school toys based on PBS's Daniel Tiger's Neighborhood. It offers Private label products as exclusives for retail customers in various product categories. It offers Foot-to-floor ride-on toys based on Fisher Price, Kawasaki and DC Comics, inflatable environments, tents and wagons. It offers pet products, including toys, consumables, and accessories, branded JAKKS Pets and American Classics.
Role Play, Novelty and Seasonal Toys
The Company's role play, novelty and seasonal segment includes role play and dress-up products, novelty toys, seasonal and outdoor products, indoor and outdoor kids' furniture and Halloween and everyday costume play. It offers role play, dress-up, pretend play and novelty products for boys and girls based on well-known brands and entertainment properties, such as Disney Frozen, Black & Decker, McDonald's , Dirt Devil, Disney Princess, Disney Fairies and Dora the Explorer, as well as those based on the Company's own brands. It also offers indoor and outdoor kids' furniture, activity trays and tables and room decor; kiddie pools, seasonal and outdoor products, including those based on Crayola and Disney characters, among others, and Funnoodle pool floats. The Company offers Halloween and everyday costumes for all ages based on licensed and non-licensed brands, including Spiderman, Toy Story, Sesame Street, Power Rangers, Hasbro brands and Disney's Frozen, Disney Princess and related Halloween accessories. It offers junior sports and outdoor activity toys, including Skyball hyper-charged balls and sport sets and Wave Hoops toy hoops marketed under the Company's Maui Toys brand.
The Company competes with Mattel, Inc., Hasbro, Inc. and Rubies.
22619 PACIFIC COAST HWY
The company trades on NASDAQ exchange. The company headquarter is located in California, CA. The company was established in the 1995.| Ticker | JAKK |
| Long Name | JAKKS Pacific, Inc. |
| Short Name | JAKKS Pacific |